Sponsor a Sheep

Why sponsor a sheep?

Sponsorship is a fantastic way to support RHASS, the Royal Highland Show and Golden Shears, whilst boosting your brand awareness and reputation amongst customer, stakeholders and supporters. 

The Royal Highland Show is the flagship event of Scottish Charity the Royal Highland & Agricultural Society of Scotland (RHASS), founded in 1784. 

The 4 day event forms the pinnacle of the Scottish agricultural calendar, involving over 1,000 trade exhibitors, as well as 2,200 livestock competitors and more than 6,500 animals, with some 950 competitions taking place in all. The Royal Highland Show generates an estimated £85million for the UK economy. 

The Royal Highland Show is more than just an agricultural event – it is an unrivalled opportunity for sponsors and visitors alike to connect with the countryside and the rural community, to discover and learn about the work of farming and to enjoy the fruits of the land through the best of Scottish food and drink.  

Benefits of Sponsorship

• A showcase for your brand viewed by circa 200,000 visitors and potential consumers from across Scotland & the UK 
• Online and digital exposure in over 130 countries world wide 
• Opportunity to meet and engage with selected business and consumer brands among over 150 sponsors across the agricultural, manufacturing, financial, food, luxury goods & professional services industries 

• Brand association with premier Scottish and UK brands and household names with a combined turnover of more than £26 billion 
• Benefit from Show and Trail marketing campaigns  
• Participate in over £250 million in business conducted at the Royal Highland Show 
• Client engagement and hospitality 
• Employee engagement through volunteering opportunities and involvement in the Royal Highland Show 

• An opportunity to showcase Corporate Social Responsibility through support of RHASS charitable activities